As pet care booms, innovation can lead to a snowball effect.

What does it mean to be Entrepreneur in Residence? Just ask David Comiskey, who holds the title with the Pet Care Innovation Prize. According to Comiskey, it’s his job to connect startup founders with industry executives and investors to help bring their ideas to life. Listen to learn why supporting innovation is essential to the industry, and Comiskey’s number one tip to help anyone with a great idea to improve the lives of pets and people get started. Because anyone could have the idea for the next big thing in pet healthcare.