Pet Nation is a land of opportunity for veterinarians, says Cushing.

Dedicated Instagram accounts, designer collars and leashes, gourmet foods... Pets are living better than ever before. Listen as Pet Nation author Mark Cushing, JD, discusses how he went from advocating for animal health and welfare to literally writing the book on people’s evolving relationship with pets. Stick around to the end for his insights on what today’s pet-and-owner relationship means for the future of the veterinary industry. (Filmed prior to mask mandates.)