The power of a people-centric approach to business: A conversation with Brett Wickard
Watch this special Bourbon with Brenda episode as host Brenda Andresen and guest Brett Wickard of FieldStack, a retail analytics service, raise a glass and explore the concept of “third places” through brick-and-mortar business. In this episode, you’ll discover:
- The power of authentic connections: From opening a record store to building a thriving retail business, Brett highlights the importance of building genuine relationships in business.
- Consumer behavior insights: Learn how a local high school student unknowingly shaped Brett’s inventory strategy and how social influence can affect how your consumers behave.
- The intersection of math and creativity: See how Brett blends analytical thinking with creative entrepreneurship—showcasing how good business can be transactional AND positively affect the community.