Marketing – Stephens & Associates

Podcasting: Should your brand?

With podcasts garnering impressive reach, it may be tempting to generate a podcast of your own. But there’s a critical question you must honestly answer before you begin: Should you? Take this quiz to find out.

Marketing best practices for reopening and rebounding

Companies that continue to communicate with customers during a downturn rebound more quickly and more completely than those that don’t. Use these tips to serve customers’ needs and bring them back through your doors.

When the unexpected changes your plan, plan to change

After 40 years, a virus taught us the most important lesson: When uncontrollable change occurs, brands need to be ready to change along with it.

Innovate. Automate. Connect. Transform your marketing
with the latest digital technology.

Emerging technology, like automation and artificial intelligence, can improve the customer experience and help you engage in new and interesting ways.